Getting the Most out of Your Sign - 5 Tips & Tricks!
1. Hierarchy of
Wording
Make sure that the most important text is either at the top or is the largest, and the least important is the smallest. That way, if someone glances at the sign for only a few seconds they know the purpose of the sign.
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| Good Hierarchy Not-So-Good Hierarchy |
2. Alignment
If you are designing a sign with text and photos it always
makes a design more appealing to look at if the elements in the design are
lined up. (i.e. if your text is in the center, your photo should be in the center as well)
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| Good Alignment Not-So-Good Alignment |
3. Color Contrast
It is important to make sure that the color of the text and
the background of a design have enough contrast. When the colors are too
similar, it makes the text hard to read and they can blend together if someone
is reading the sign from a distance.
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| Good Contrast Not-So-Good Contrast |
4. Design Elements
Sometimes in a design less can be more. Keeping the number
of design elements (photos, text, clip art) to a minimum helps create a sign
that is clean and easy to understand.
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| Nice, Clean Design Busy Design |
5. Number of Fonts
Different fonts can be fun to play around with, but too many
different fonts in one design can make it look unorganized. Limiting the design
to one or two fonts makes everything look more cohesive and keeps the text
easier to read.
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| Easy to Read Hard to Read |
